Wednesday, April 10, 2013

Video Product Placement (on the ridiculous side of marketing)

Video Marketing with Youtube

Blendtec
www.blendtec.com
https://www.youtube.com/watch?v=fLreo24WYeQ

Sami Slimani
http://herrtutorial.blogspot.de/
https://www.youtube.com/watch?v=19cL9kOLBJU
 
Kicesie
https://www.facebook.com/kicesie
http://www.youtube.com/user/kicesie

Tuesday, April 9, 2013

Ralf's Landingpage

Ralf's Landingpage

1. Include the robot.txt, htaccess, sitemap.xml

2. Good SEO wrt. H1, H2, class and strong trick, keywords, title, alt for pics etc

3. Keyword density needs work, all words and word combinations should be used to get a 3-6% density. Phrases should appear withing proximity of one another. SEOQuake says your keywords are 2.5, 0, 0, and 1.5%.

4. Content- Good for search, not necessarily good for clients. I would include a video link within the first 2 paragraphs that explains the whole thing and leads to the purchase page directly thereafter (no extra clicking necessary unless you want to purchase). Hand-workers don't want to stumble though confusing readable sales concepts, they want concise and definitive answers- on why this will make them more money. Provide examples of satisfied clients. Say you increase the sales to handworkers an average or 40% within the first 4 months. An option to try it for free should be there. Otherwise the barrier to entry is too large. Also a 'save' or 'act now' sale offer should be included.

5. Links - good in general, but were not seeing the links in of course. Hiding links might help the sale, since I found the info through linking wasn't directed at a sale.